• Notice from FDA to Bollywood superstars

  • In this advertisement for many years

  • How much do you charge for an ad?


Vimal Ad SRK Ajay Devgn FDA Notice : The Maharashtra Food and Drug Administration (FDA) has currently continued the chain of action. After revoking the license of hotels dairies, now they have started to tighten the grip of action on major Bollywood actors. The FDA has issued notices to superstars Shah Rukh Khan, Ajay Devgan and Tiger Shroff in connection with an advertisement by 'Vishnu & Company Trademarks Pvt Ltd', a pan masala maker. So now this matter has come under discussion. (Vimal Ad SRK Ajay Devgn FDA Notice)


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The FDA believes that the advertisement of 'Vimal Elaichi' is misleadingly promoting the 'Vimal Pan Masala' brand. The notice states that this may mislead consumers. So when the FDA action is going on, now the question has arisen about how many crores these superstars are charging for the promotion of Vimal Pan Masala brand. So let's know how much SRK, Ajay Devgn and Tiger Shroff charged for this advertisement.


In advertising for many years


Shah Rukh Khan, Ajay Devgn and Tiger Shroff have been seen in Vimal Cardamom ads for years. This advertisement called 'Bolo Juban Kesari' had caught the attention of everyone across the country. Initially, it was directed only by Ajay Devgn, but later Shah Rukh Khan and Tiger Shroff were also roped in. According to reports, Shahrukh Khan usually charges Rs 8 to 12 crore per day or per campaign for advertising for big brands. But for bigger, more controversial brand campaigns like pan masala or cardamom, his fees can range from Rs 20 to Rs 30 crore.


How much does Ajay Devgan charge?


According to reports, Ajay Devgn is one of the oldest and prominent faces of the Vimal brand. He charges around Rs 10 to 15 crore annually or per campaign for this brand. It is not known how much he charges for this advertisement.


How Much Does Tiger Shroff Charge?


Tiger Shroff usually charges Rs 3 to 5 crore for an advertisement. As a result, his remuneration for this campaign is estimated to be around Rs 3-5 crore. Actors' salaries are based on media reports and industry estimates. Navrastra does not confirm its accuracy.

Importantly, the FDA has asked all three Bollywood actors to end their association with the product and remove promotional posts to the ad from their social media accounts.


Pan masala ban in Maharashtra


Manufacture, possession, transportation, distribution and sale of gutkha, pan masala, flavored tobacco and certain other tobacco products are prohibited in Maharashtra. In July 2012, the ban was further tightened under the Food Safety and Standards Act, 2006. Then in June 2026, FDA authorities were also allowed to take action under MCOCA against tobacco suppliers operating in violation of the Act.


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